PRESS ADVERTISING IN SPAIN

press advertising

Press Advertising: all terrain advertising

Press advertising, given the diversity of formats and prices it encompasses, is suitable for practically any advertiser. The possibilities of press advertising are huge: color and double-page adverts, advertorials, cover modules, inserts. Press advertising enables excellent geographic segmentation (local newspapers, national press, regional editions), as well as a certain demographic segmentation according to interests or lifestyle. Contracting press advertising is simple, fast and safe, since advertising inserts are rarely dependent on space availability. Therefore, it is a very flexible form of advertising for the advertiser, since throughout your campaign, you can change the design of your adverts whenever and as many time as you want, enabling you to optimize your message and investment.

Press Advertising

  • Penetration
  • Profitability
  • Measurability
  • Geo-segmentation
  • Discrimination

PRESS ADVERTISING IN SPAIN

2017 Press Advertising Rates - Spanish Newspapers

Press Advertising

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El Pais 50.900 € 32.650 € 1.217.000 Press Advertising: advertising rates El Pais
El Mundo 31.200 € 17.510 € 761.000 Press Advertising: advertising rates El Mundo
La Vanguardia 18.400 € 13.200 € 586.000 Press Advertising: advertising rates La Vanguardia
ABC 22.995 € 15.325 € 453.000 Press Advertising: advertising rates ABC
La Razon 17.875 € 11.000 € 250.000 Press Advertising: advertising rates La Razon

Financial Press Advertising

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Expansion 12.000 € 7.500 € 136.000 Press Advertising: advertising rates Expansion
Cinco Dias 9.650 € 5.900 € 49.000 Press Advertising: advertising rates Cinco Dias

Sports Press Advertising

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Marca 42.700 € 25.700 € 2.165.000 Press Advertising: advertising rates Marca
As 19.650 € 9.450 € 1.149.000 Press Advertising: advertising rates AS
Mundo Deportivo 5.700 € 3.400 € 466.000 Press Advertising: advertising rates Mundo Deportivo
Sport 5.129 € 3.662 € 436.000 Press Advertising: advertising rates Sport

Free Press Advertising

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20 Minutos 34.125 € 22.200 € 895.000 Press Advertising: advertising rates 20 Minutos

*Prices refers to a black and white insert (one day only) on a business day or on the most economical day.
**The prices for El Pais, Cinco Dias, Marca and AS refer to color ads.

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PRESS ADVERTISING IN SPAIN: PROFITABILITY ANALYSIS

Press Advertising: profitability analysis

The table shows the cost (in euros) per thousand advertising impacts (readers) calculated on the most economical price of one page of advertising. CPM (cost per thousand) quantitatively analyzes the profitability of each display according to its price and audience.

Source: Official 2014 advertising rates and Feb-Nov 2013 EGM

LOCAL PRESS ADVERTISING IN SPAIN

2017 Press Advertising Rates - Local newspapers in Spain

Province
Newspapers
Full Page Half Page
A Coruña La Voz de Galicia 11.750 € 6.260 €
A Coruña El Correo Gallego 2.800 € 1.600 €
Albacete La Tribuna Albacete 1.495 € 1.695 €
Alicante El Mundo Alicante 3.450 € 4.638 €
Almeria La Voz de Almeria 1.981 € 2.320 €
Asturias La Nueva España 2.690 € 1.860 €
Asturias El Comercio 2.788 € 3.632 €
Avila Diario de Avila 1.900 € 1.200 €
Badajoz La Crónica de Badajoz 1.288 € 692 €
Barcelona La Vanguardia 18.400 € 13.200 €
Barcelona El Periodico de Catalunya 12.875 € 9.427 €
Bilbao El Correo 10.116 € 6.069 €
Bilbao Deia 4.300 € 2.700 €
Bilbao El Mundo Pais Vasco 4.000 € 2.090 €
Burgos Diario de Burgos 1.900 € 2.000 €
Ciudad Real La Tribuna de Ciudad Real 1.651 € 1.122 €
Cadiz Diario de Cadiz 4.238 € 2.594 €
Cantabria El Diario Montañes 3.700 € 1.850 €
Castellon El Mundo Castellon al Día 2.040 € 1.080 €
Ceuta El Faro de Ceuta 2.860 € 1.440 €
Cordoba ABC Cordoba 2.216 € 1.273 €
Cuenca La Tribuna de Cuenca 1.050 € 735 €
Girona Diari de Girona 2.450 € 1.225 €
Gran Canaria La Provincia 3.355 € 4.345 €
Gran Canaria Canarias 7 3.355 € 1.720 €
Granada Ideal 3.415 € 1.715 €
Guadalajara Nueva Alcarria 865 € 475 €
Huelva Huelva Informacion 2.017 € 1.072 €
Huesca Diario del Alto Aragon 2.323 € 1.180 €
Ibiza Diario de Ibiza 1.865 € 932 €
Jaen Diario de Jaen 1.730 € 865 €
Province
Newspapers
Full Page Half Page
La Rioja La Rioja 2.950 € 1.475 €
Leon Diario de Leon 2.422 € 1.334 €
Lugo El Progreso 2.700 € 1.475 €
Madrid ABC Madrid 16.719 € 11.918 €
Madrid El Pais Madrid 40.800 € 26.575 €
Madrid El Mundo Madrid 24.500 € 14.600 €
Malaga Diario Sur 4.500 € 2.500 €
Malaga El Mundo Malaga 4.110 € 2.510 €
Malaga La Opinion de Malaga 2.050 € 1.016 €
Mallorca Última Hora 3.114 € 1.650 €
Melilla El Faro de Melilla 2.180 € 1.165 €
Murcia La Opinión de Murcia 1.825 € 913 €
Palencia Diario Palentino 1.600 € 930 €
Pamplona Diario de Navarra 3.825 € 1.912 €
Pontevedra Faro de Vigo 3.390 € 1.760 €
San Sebastian El Diario Vasco 6.144 € 3.871 €
Tenerife El Dia 1.600 € 800 €
Salamanca La Gaceta de Salamanca 2.215 € 1.420 €
Segovia El Adelantado de Segovia 2.097 € 1.492 €
Sevilla ABC Sevilla 6.801 € 4.633 €
Sevilla El Mundo Andalucia 4.630 € 2.870 €
Soria Heraldo de Soria 1.668 € 981 €
Tarragona Diari de Tarragona 2.525 € 1.292 €
Teruel Diario de Teruel 1.242 € 650 €
Toledo La Tribuna de Toledo 1.180 € 779 €
Valencia Las Provincias 3.539 € 2.013 €
Valladolid El Día de Valladolid 1.920 € 1.440 €
Vitoria Diario Noticias de Álava 2.700 € 1.625 €
Zamora La Opinion de Zamora 1.775 € 935 €
Zaragoza Heraldo de Aragon 5.103 € 2.680 €
Zaragoza El Periodico de Aragon 2.451 € 1.349 €

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If you want to find out the complete advertising rates of any other newspapers (double page, preferential placement, insets, etc.), or if you prefer us to prepare a budget with tailor made discounts , do not hesitate to contact us.

NEWSPAPERS ADVERTISING

REGIONAL AND LOCAL NEWSPAPERS ADVERTISING IN SPAIN

ANDALUCÍA: ABC Cordoba, ABC Sevilla, Área, Cadiz Información, Diario Cordoba, Diario de Andalucía, Diario de Cádiz, Diario de Jerez, Diario de Malaga, Diario de Sevilla, Diario Jaén, Diario Sur, El Día de Cordoba, El Faro de Algeciras Información, El Faro de Gibraltar Información, El Puerto Información, Europa Sur, Granada Hoy, Huelva Información, Ideal, Jerez Información, La Opinión de Malaga, La Voz de Almeria, San Fernando Información, Sevilla Información; ARAGÓN: Diario del Alto Aragón, Diario de Teruel, El Periodico de Aragon, Heraldo de Aragon; ASTURIAS: El Comercio, El Periodico de Gijón, La Voz de Asturias, La Nueva España; BALEARES: Diari de Balears, Diario de Ibiza, Diario de Mallorca, El Mundo - El Día de Baleares, Última Hora; CANARIAS: Canarias 7, Diario de Avisos, Diario de Las Palmas, El Día, El Sur de Fuerteventura, La Opinión de Tenerife, La Provincia - Diario de Las Palmas, La Voz - Diario de Lanzarote, La Voz de La Palma; CANTABRIA: El Diario Montañés; CASTILLA - LA MANCHA: La Tribuna de Albacete, Lanza, Nueva Alcarria; CASTILLA Y LEÓN: Diario de Burgos, Diario de León, Diario Palentino, El Adelantado de Segovia, El Adelanto de Salamanca, El Diario de Avila, El Norte de Castilla, La Gaceta de Salamanca, La Opinión - El Correo de Zamora, Tribuna de Salamanca; CATALUÑA: Avui, Diari de Girona, Diari de Sabadell, Diari de Tarragona, El Periodico de Catalunya, La Vanguardia, Regió 7, Segre; CEUTA Y MELILLA: El Telegrama de Melilla; COMUNIDAD VALENCIANA: Ciudad de Alcoy, Castellon Al Día, El Económico de Sagunto, El Periodico Alicante, El Periodico Mediterráneo, Información, Las Provincias, Levante; EXTREMADURA: El Periodico de Extremadura, Hoy; GALICIA: Diario de Arousa, Diario de Ferrol, Diario de Pontevedra, El Correo Gallego, El Ideal Gallego, El Progreso, Faro de Vigo, La Opinión A Coruña, La Región, La Voz de Galicia; LA RIOJA: La Rioja; MADRID: ABC Madrid, El Pais Madrid, El Universo de Madrid; MURCIA: El Faro de Cartagena, La Opinión de Murcia, La Verdad; NAVARRA: Diario de Navarra, Diario de Noticias, La Estafeta de Navarra; PAÍS VASCO: El Correo, El Diario Vasco.

INTERNATIONAL PRESS ADVERTISING

Financial Times, The Wall Street Journal, Le Figaro, Corriere Della Sera, Frankfurter Allgemeine Zeitung, Le Monde, The Times...

*Press advertising rates updated on 15/1/17. Prices do not include VAT (21%).

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Press Advertising

Discounts for your press advertising campaigns

There are no monthly fees, no commission for sending orders and no commitment on your part. Your company will save money simply when it carries out the advertising it wants to do. It's that simple. [+ INFO]

Press Advertising

ADVERTISING RATES

Press Advertising

If you want to find out the complete advertising rates of any other national or local newspapers (other formats and placements color supplements, insets, etc.), or if you prefer us to prepare a budget with tailor made discounts, do not hesitate to contact us.

The press as advertising display

One of the main features of the press is the credibility the medium enjoys, as well as the depth and rigor with which it handles information. Reader loyalty of the daily press is high and few people read more than one newspaper a day. All this results in the reader's special interest in the content of his favorite newspaper and, directly or indirectly, the advertising benefit from this.


PRESS ADVERTISING

El Pais Advertising
El Mundo Advertising
La Vanguardia Advertising
ABC Advertising
Expansion Advertising
Cinco Dias Advertising
Marca Advertising
Free Press Advertising
20 Minutos Advertising