SUBWAY ADVERTISING IN SPAIN

subway advertising

Madrid Subway, Barcelona Subway, Valencia Subway...

Advertising in subway stations, platforms, lobbies, corridors and connections. Lettering on trains, coaches and windows. Integral decoration of stations. Special actions... Advertising in subway stations generates a high quality impact, since the audience remains exposed to the message while waiting. In cities such as Madrid, over 1.5 million people use the subway each day, so advertising in this medium acquires a special significance in terms of penetration and coverage.

Subway Advertising in Spain

  • Penetration
  • Profitability
  • Measurability
  • Geo-segmentation
  • Discrimination

SUBWAY ADVERTISING IN SPAIN: ADVERTISING CIRCUITS

120x176 cm displays advertising circuits - 1-week campaigns

  Nº displays 1-week campaign Production
Madrid Subway I 240 39.900 € 1.970 €
Madrid Subway II 70 16.100 € 1.100 €
Barcelona Subway I 185 29.200 € 1.810 €
Barcelona Subway II 80 15.500 € 1.200 €
Barcelona Subway III 35 8.400 € 750 €
Valencia Subway I 150 25.400 € 1.620 €
Valencia Subway II 75 15.800 € 1.160 €
Valencia Subway III 30 6.900 € 690 €
Bilbao Subway I 78 12.500 € 1.180 €
Bilbao Subway II 25 4.750 € 630 €
Sevilla Subway 35 5.900 € 750 €

200x150 cm displays advertising circuits: 14-days campaigns

  Nº displays 14-days campaign Production
Madrid Subway Jet I 140 39.200 € 2.350 €
Madrid Subway Jet II 100 32.600 € 1.970 €
Madrid Subway Jet III 70 25.400 € 1.650 €
Madrid Subway - 4x3 m billboards 160 68.500 € 5.800 €
Valencia Subway Jet I 125 22.400 € 2.150 €
Valencia Subway Jet II 60 14.500 € 1.520 €
Valencia Subway Jet III 25 7.700 € 940 €

Madrid Subway: taylor made circuits for 28-days advertising campaigns, 120x176 and 200x150 cm. displays

  Nº displays Alquiler 28 days Production
Madrid Subway 5 5 4.400 € 470 €
Madrid Subway 10 10 7.900 € 610 €
Madrid Subway 20 20 13.250 € 840 €
Madrid Subway 30 30 18.800 € 1.040 €
Madrid Subway 40 40 24.600 € 1.200 €
Madrid Subway 50 50 30.400 € 1.380 €
Madrid Subway 75 75 45.200 € 1.740 €
Madrid Subway 100 100 59.500 € 1.980 €
Subway Advertising in SpainSpectacular in the SubwaySubway Advertising in BarcelonaSubway Advertising in Madrid
Subway Advertising in Spain Spectacular in the Subway Subway Advertising in Barcelona Subway Advertising in Madrid

SUBWAY ADVERTISING IN SPAIN: INDIVIDUAL DISPLAYS

Individual advertising displays, various formats: 1-year advertising campaigns

  Display Size 1-year campaign
Madrid Subway Mupis 1 side 120x176 cm. (A) 5.760 €
(B) 5.400 €
(C) 4.080 €
STATIONS A-B-C
Jet 200x150 cm. (A) 6.480 €
(B) 6.000 €
(C) 4.680 €
STATIONS A-B-C
Barcelona Subway Mupis 1 side 120x176 cm. (A) 9.420 €
(B) 8.160 €
(C) 7.020 €
STATIONS A-B-C
platform
billboard
8x3 m. (A) 11.280 €
(B) 10.680 €
(C) 9.240 €
MORE INFORMATION (PDF)
platform
billboard
16x3 m. de 18.500 a 22.900 €
Valencia Subway Mupis 1 side 120x176 cm. 4.800 €
Mupis 2 sides 120x176 cm. 5.900 €
Jet 200x150 cm. 3.900 €
Sevilla Subway Mupis 1 side 120x180 cm. 6.600 €
Bilbao Subway contact us

SPECTACULARS IN THE SUBWAY

Advertising with maximum visual impact - Actions with great brand awareness

  Description Monthly rental fee
Madrid Subway Promotional Stand 32.100 €
Integral lettering, 6 cars of a train 55.400 €
Cartelería en el interior de los vagones: 400 carteles 77.500 €
Rotulación de 400 puertas de vagones 65.000 €
Decoración integral de una estación de 45.000 a 76.500 €
Barcelona Subway Promotional Stand 16.800 €
Integral lettering, 6 cars of a train 34.700 €
Cartelería en el interior de los vagones: 400 carteles 68.000 €
Decoración integral de una estación de 58.000 a 85.000 €
Valencia Subway Elevators integral lettering de 7.400 a 15.600 €
Canceladoras integral lettering 9.600 €
Trolley car integral lettering 21.500 €
Train integral lettering de 22.800 a 29.500 €
Station integral lettering de 26.700 a 96.000 €
Promotional Stand 15.300 €
Entrega de muestras en una estación 36.000 €
Sevilla Subway Rotulación semi-integral de un tren 11.000 €
Rotulación de las ventanas de un tren 7.500 €
Rotulación ascensores vestíbulos 3.800 €
Rotulación ascensores andenes 4.600 €
Bilbao Subway contact us

The rental prices do not include production costs.
Prices do not include VAT (21%).

Subway Advertising in SpainSpectaculars in the SubwaySubway Advertising in MadridSubway Advertising in Barcelona
Subway Advertising in Spain Spectaculars in the Subway Subway Advertising in Madrid Subway Advertising in Barcelona
Subway Advertising in SpainSubway Stands AdvertisingSubway AdvertisingSpectaculars in the Subway
Subway Advertising in Spain Subway Stands Advertising Subway Advertising Spectaculars in the Subway
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Publicidad en el Subway

Madrid subway advertising
for just €340/month

Subway advertising is accessible to practically any advertiser. In the Madrid subway, it is possible to contract advertising in a panel for just €340/month. This advertising formula is very suitable for all types of businesses, as well as for local establishments, recently established businesses and consolidated brands.

Subway Advertising in Madrid


Madrid Subway Advertising

-12 lines
-Over 280 stations
-690 million passengers a year
-Circuits of 5 to 240 displays

 

Subway Advertising in Barcelona

Publicidad FullScreen


Subway Advertising in Spain

Subway Advertising in Madrid
Subway Advertising in Barcelona
Subway Advertising in Valencia
Subway Advertising in Bilbao
Subway Advertising in Sevilla